Banner Ads are special sort of hypertext links. A bit of HTML code instructs a Web server to bring up a particular Web page when a user clicks on a certain piece of text. Banner ads are essentially the same thing, except that instead of text, the link is displayed as a box containing graphics with textual elements and sometimes animation.

Because of its graphic element, a banner ad is somewhat similar to a traditional ad you would see in a printed publication such as a newspaper or magazine. But animated Banner Ads, incorporating corporate positions and selling messages, have the added ability to bring a potential customer directly to the advertiser's Web site.

Paid Banner Advertising includes putting up a banner on a known site for a certain period, a week, month or a fortnight. The costing differs from site to site. Free banner exchange involves exchanging banner ads between sites with similar profiles. In such casess, SstDesigns creates and maintains your banner account for minimal charges. Any related requirements are kept in mind and executed.